So, I have been challenged to influence the accessory buying and create a new buying program for support items to the larger main products. For example, the matching lamps, tables, and rugs to a sofa collection or linens and art to a bedroom collection.
My idea is to create these lifestyles that evoke emotion through personal aesthetic or what you personally are attracted to when it comes to design. I started with 15 style stories that across 5 different styles (Traditional, Transitional, Casual, Casual Contemporary and Contemporary) that I created 15 Inspiration Boards for. Now these styles may not be industry standards, but its what I created base on what we sell, which honestly is not the purrrtiest stuff, more price driven than anything.
Based on my research I found that we sell more Casual Contemporary then we do any other style once I assigned a style to every LR and BR collection. So I rationed the 15 style stories based on the popularity of each style we sell. Without boring you with any other details here are the numbers:
If I have 15 Style Stories:
- 2 TRAD - Traditional
- 3 TRNS - Transitional (A mix between TRAD and CASL)
- 3 CASL - Casual
- 5 CC - Casual Contemporary (A mix between CASL and CTEM)
- 2 CTEM - Contemporary
So I have a presentation to prepare for over the next couple of weeks, and I posted this because I am looking for feedback. Its my own little test. I want to see which ones are the most appealing. Let me know because I want to be able to give this data in my presentation.
Just a disclosure: due to the uncanny amount of images there is no way I could link these all back. So thank you to the world wide web I was able to create a collage of images that are meant to inspire a certain design style. I give credit to all resources I used in this post in this one statement !